iA on responsive type (graded fonts)
Oliver Reichenstein has recently spoken (see Eva-Lotta Lam’s sketchnotes) and tweeted about subtle typographic adjustments he’s making to the iA website (screenshots):
The typeface [in the screenshots] is iABC, an in house production that comes in different grades depending on the resolution of the screen (aka responsive typography).
Nice Web Type readers know I think there’s more to responsive typography than type, but I’ve long felt that graded fonts would be good for the web. I look forward to studying the iA implementation.
If you’re curious about how grade adjustments can change the feel of a typeface, look no further. iA are also the folks behind iA Writer, the iOS and Mac app. Oliver posted screenshots of the app’s custom typeface, Nitti Light (used on iPad 1 and 2), for comparison with Nitti Light HD (to be used on the new Retina display iPad).
